Experience Center

Experience Center

Your Ultimate Madison Experience Starts Here!

Located at 601 W. First Street right by the Lanier Mansion, our Experience Center is a full-service visitors center filled with resources regarding local, regional, and state information.

Walking tours, road & bike maps, brochures, public restrooms, lodging availability and local souvenirs are all things that can be found here as well! Looking to plan a group tour? Check out our group tour services that we provide. Guest services will assist with an overview of Madison’s featured attractions, festivals, industry and the early history of Madison.

Visit Madison, Inc. is Madison and Jefferson County’s Destination Management Organization. The mission of Visit Madison is to improve the quality of life and economy in Jefferson County by increasing visitation and providing an outstanding visitor experience.


Mid December through March
Monday – Friday 9 a.m. – 5 p.m.
Saturday 10 a.m. – 3 p.m.
Sunday 11 a.m. – 3 p.m.

April through Mid December
Monday – Friday 9 a.m. – 5 p.m.
Saturday 9 a.m. – 4 p.m.
Sunday 11 a.m. – 4 p.m.

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